The marketing and PR fields are constantly changing. We want to make sure that you are always in the know. We’ve picked out what is trending this week and wanted to share the latest and greatest in the industry.

Strong Event Coverage

If your brand has an upcoming release, launch party or just product event; you want to make sure you get the best coverage. Learn how to draw the media to your event here: http://thinkradius.com/how-to-get-media-coverage-for-your-brands-next-big-event/

The Reality of PR

Champagne, caviar, limos and more. That is one of the perceptions of those in the industry. But that isn’t quite the case. In fact often times the job isn’t glamorous at all…we just know how to make it appear that way. Read up on it here: http://thinkradius.com/misconceptions-about-pr/

Instagram Adding Bookmarks

Ever scroll by something on Instagram and wish you could just save it and come back to later so you don’t have to screenshot hoping to remember it? If so, today is your day. Instagram has released a new bookmarks feature so you can save the items you want to see later. Learn more here: http://www.adweek.com/news/technology/instagram-users-can-now-save-other-peoples-photos-later-175110

Twitter is Losing Its Steam

While this isn’t too much of a surprise to you– it might be a surprise that brands aren’t quite ready to give up on Twitter totally. Just shifting their focus to other platforms. Check out more here: http://digiday.com/brands/brands-arent-giving-twitter-just-yet-shifting-focus/?utm_content=organic_digidayfeed&utm_campaign=digidaydis&utm_source=twitter&utm_medium=social

Trump to Meet With Silicon Valley Execs

President-elect Donald Trump is meeting with Silicon Valley executives to help establish a strong relationship. See what this could mean for you here: http://money.cnn.com/2016/12/14/technology/trump-tech-summit-silicon-valley/index.html