by admin | Oct 26, 2020 | Weekly Must Reads
2020 has continued to bring big changes for brands in the marketing and advertising world. Catch up on all the stories you need to read in our Weekly Must Reads. Quibi Quits After Six Months After months of declining viewership, mobile streaming service Quibi has...
by admin | Oct 22, 2020 | Advertisement
As we’ve seen in the last two presidential elections, political advertising campaigns have become downright merciless. Attack ads, Twitter wars and fact-checking social media posts have all become the norm in the lead-up to November. It got our office wondering, has...
by admin | Oct 20, 2020 | Marketing
Anyone who has watched live TV in the last few years has surely seen a number of big-budget ads that use nostalgia to get their message across. It’s become a popular tactic for brands’ Superbowl commercials in recent years, and big names like Coca-Cola and Microsoft...
by admin | Oct 19, 2020 | Weekly Must Reads
New marketing and advertising campaigns this week are continuing to focus on the ongoing themes of COVID-19 awareness and social justice. Read up on all the stories you need to know this week in our Weekly Must Reads. The Richards Group Fallout The Richards Group, a...
by admin | Oct 13, 2020 | Marketing
What’s the feeling you get as you flip through your old yearbooks, re-tell favorite stories with old friends and watch the movies you loved as a child? It’s warm, fuzzy, sentimental, and transports you to a time when everything seemed a little bit easier and better....
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