by admin | Sep 7, 2016 | Marketing
Event planning is challenging enough, but planning a great event and getting media attention is no easy feat. The added pressure of inviting the right media, getting great coverage and having enough time to give each media personnel the attention they need can make...
by admin | Sep 7, 2016 | Marketing
It doesn’t take a genius to understand that marketing is a little more complex these days. Your marketing program should be full of a lot of moving parts, built on the idea that marketing is now a two-way street. Gone are the days of the one-way shouting match to get...
by admin | Sep 7, 2016 | Marketing
Public Relations is one of the most misunderstood professions in existence. With so many layers and aspects that are not apparent to the public eye, it can be easy to be misunderstood. If you are new to the PR industry, there are some key lessons to learn to allow...
by admin | Sep 7, 2016 | Marketing
People have their own vision of what public relations is really about. Whether you learned from TV, movies or from watching crisis PR personnel during a press conference “spin” a story, everyone has their own image of what the career is like. However, once you’ve...
by admin | Mar 31, 2016 | Branding, Marketing
Budweiser Since Budweiser began they have been able to provide an experience with each of their ads. With this campaign they don’t just give viewers beer; they give them a hot day at the pool with attractive women. Budweiser has stayed at the top of the field when it...
by admin | Mar 30, 2016 | Marketing, Social Media
For some it’s hard to put themselves out there in social settings. However, that doesn’t have to translate to your social media platforms. One can be an introvert and still be successful and socially active online. Here are some tips to help you stay active and out...
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